Media Strategy, Planning & Buying (Advertising, Arts & Media) Full time Responsibilities: Establish and maintain successful relationships with key stakeholders and business leads on key clients in Australia.
Co-ordinate with Frontier Advertising offices across the Australia region across client engagements to help drive success for business.
Develop and grow key contacts and networks with search engines, technology and performance providers.
Support team leads in the gathering, monitoring and analysis of performance data and ongoing strategy.
Prepare and present regular, relevant business cases on new products and opportunities.
Work with team leaders to construct robust forecasting and opportunity reports with detailed recommendations for clients.
Project, manage and handover strategies to the search and performance team for execution.
Develop best practice on search/performance marketing and promote sharing across teams and to the group.
Support Yakkazoo Advertising in securing and developing new business.
Manage, guide and nurture team and their delivery.
Accounts/Clients: Core contributor to strategic initiatives.
Be the senior contact for key clients.
Work closely with clients and digital teams to determine business needs and identify areas of opportunity to increase account growth and revenue.
Transmit to clients the benefits of search engine marketing and help them integrate SEM/SEO into their overall online marketing strategy.
Inform and educate clients with new industry trends and developments.
Regularly research, prepare and write point of view papers for distribution to clients.
Be our biddable media platform planning, activation expert (e.g.
Google, You Tube, Facebook).
Manage the platforms team (managers and executives).
Improve the current workflow, optimization process across accounts.
Work as both a leader and hands-on expert across accounts to assist junior team members with developing results for clients.
Improve, manage and maintain the budget tracking process.
Establish best in class standards and quality of work across accounts.
Champion new search tools, settings, technologies across accounts and help activate any existing ones that are not in place.
Be responsible for Digital and Social team and measuring account service against head hours and retainers.
You will be responsible for leading, mentoring and where appropriate upskilling your department.
You will actively seek and identify potential opportunities to win new business for Yakkazoo.
You will report monthly to Partizia, our C.
O.
O.
with a breakdown of your department and budgets against performance.
Application Questions: Which of the following statements best describes your right to work in Australia? How many years' experience do you have as an Advertising Specialist? Do you have experience with Search Engine Optimisation (SEO)? What's your expected annual base salary? How much notice are you required to give your current employer? #J-18808-Ljbffr