Role Focus: Develop and implement channel marketing strategies for low voltage switchgear and motor control solutions to drive growth.
D'Arcy Weil is representing a global leader in the electrical and automation industry, specialising in low voltage switchgear and motor control solutions.
As an established company with a commitment to excellence, they provide extensive support and development opportunities for professionals looking to grow in a dynamic and fast-evolving sector.
This role offers a unique opportunity to lead channel marketing efforts in a critical market.
You will collaborate with a diverse range of partners and stakeholders to enhance product visibility, create targeted marketing campaigns, and strengthen relationships with key distribution networks.
Key Responsibilities Develop and execute channel marketing strategies to increase the market penetration of low voltage switchgear and motor control solutions Align marketing initiatives with sales objectives, ensuring the seamless integration of marketing and commercial strategies Establish and maintain strong relationships with channel partners, distributors, and key accounts Drive the development of marketing campaigns, promotional materials, and product messaging to support channel partners Conduct detailed market analysis, tracking competitor activity and identifying opportunities for market growth Lead partner enablement programs, including training and support, to ensure high partner engagement and effectiveness Oversee participation in industry events, trade shows, and conferences to promote brand visibility Manage and allocate marketing budgets, ensuring the effective use of resources across campaigns Collaborate with cross-functional teams, including product management and technical experts, to ensure accurate and compelling product positioning Monitor and report on the performance of marketing initiatives, making adjustments to optimise results Execute digital marketing strategies to enhance partner engagement through online platforms and tools Ensure all marketing activities comply with industry standards and corporate policies Provide regular feedback to senior management on channel performance, market trends, and strategic recommendations Lead efforts in continuous improvement of marketing tactics, adapting to changing market conditions Ensure that all partner communications and marketing materials align with the company's brand values and market positioning Qualifications and Experience: Bachelor's degree in marketing, business, engineering, or a related field A minimum of 5 years' experience in channel marketing within the industrial or electrical sectors Strong knowledge of low voltage switchgear and motor control solutions Demonstrated experience managing channel relationships and developing successful marketing campaigns Familiarity with the Australian industrial and electrical market is highly preferred Exceptional communication, negotiation, and relationship management skills Proven ability to analyse market data and implement data-driven marketing strategies Proficiency in CRM tools and digital marketing platforms Current Australian working rights are required; sponsorship is not available for this role Benefits: Highly competitive salary package with performance-based incentives Significant opportunities for career progression and development within a global organisation Flexible working arrangements that promote work-life balance Access to innovative technology and a focus on continuous learning and growth Inclusive and supportive workplace culture that values collaboration Exposure to leading industrial products and partnerships with market leaders To Apply for this Position, Please Submit the Following Documents: Current CV: Provide a detailed and up-to-date Curriculum Vitae highlighting your professional experience, qualifications, and achievements.
Cover Letter: Outline your relevant skills, experience, and how you align with the company's commitment to developing innovative solutions in the industrial control sector.
For further information, contact: Ivan Pignataro | Director D'Arcy Weil T: +61 3 9999 7409 M: 0416 507 856 E: #J-18808-Ljbffr
